Michael Lebowitz
Founder of Big Spaceship, acquired by MSQ Partners in 2024. Board director, advisor, and tinkerer in Brooklyn and Kinderhook, NY.
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I built Big Spaceship from zero and led it for 25 years, through multiple technology shifts and its 2024 acquisition by MSQ Partners. Along the way we became an Emmy-nominated, globally recognized agency, worked with companies including Adobe, Chase, Google, Nike, Starbucks, YouTube and the NFL, and became the subject of two Harvard Business School case studies (2009, 2016). I co-founded SoDA, chaired the IAB Agency Advisory Board, and served on juries at Cannes Lions, the One Show, D&AD, the ANDY Awards and the IAB MIXX Awards.
Today I chair MSQ Partners' North America advisory board, serve on the boards of XWELL (Nasdaq: XWEL) and SoDA and on the advisory boards of Hark Audio and Own The Room, guest lecture at NYU Stern, and build software, including Knowmarks.
More in press and talks.
- 01 Space & TimeAn AI radio station built on my own music collection.
- 02 ekgCompact in-place ping monitor for the terminal.
- 03 SetlistAgent-native project registry with cli & mcp server.
- 04 KnowmarksAgent-native bookmarking and external knowledge.
- 05 Stray Dog ClassicsAdvisor.
- 06 The Jazz GraphJazz data visualization site, experiment.
- 07 HarkAdvisory board.
- 08 XWELLBoard of Directors.NASDAQ:XWEL
- 09 Do Not DisturbMy grandfather’s collection of hotel door hangers.
- 10 SoDAThe best damn professional community in the world. Co-founder.
- 11 Big SpaceshipThe big one. Creative agency, founder.